Humanising Digital

The phrase ‘necessity is the mother of invention’ has never been more aptly used than it is right now in reflecting the effect of COVID-19 on the retail industry.

Many retailers have spoken of having their online strategies supercharged by the pandemic as digital goals conceived for delivery midway through the decade have had to be realised on an ASAP basis.

No doubt, the pandemic will have a permanent effect on the industry and will fast forward the new normal of Retail 2.0.

In this report we look at some of the key success stories of this extraordinary time for retail technology….